Multiple cans of BURP brand hard pomegranate lemonade flavored beverage with yellow packaging decorated with colorful abstract patterns on a pink to yellow gradient background.
A can of Burpi Hard Pomegranate Lemonade beverage, pink with colorful abstract designs, indicating it contains natural flavors, with 5% alcohol by volume.
Bright pink can of Burp beverage with colorful abstract swirl and circle pattern, featuring a description of the drink's flavor and purpose.
Three cans of flavored lemonade with colorful abstract designs on a yellow surface against a yellow background.

PROJECT DESCRIPTION

This vibrant packaging design project challenged me to create a product tailored for beach lovers and partygoers who embrace bold, unapologetic choices. The visual system was designed with flexibility in mind, allowing the brand to easily expand across multiple flavors and variations. The concept pushes against traditional expectations, reimagining what it means to enjoy a carbonated alcoholic beverage through expressive design and confident branding.

MEDIA/ MEDIUM

Designed in Illustrator, 3d Modeled in Stager and Mocked Up in Photoshop

Physically Produced at Craft Beverage Warehouse 

YEAR

Spring of 2026